This is a full description about- 

Diploma in SEO & SEM

⏱ Duration
6 Months

🎯 Course Category
🌐 Digital & Online Diploma

🎓 Eligibility

• Minimum Qualification: 10th / 12th Pass
   
• Basic internet & computer knowledge
   
• Students, freelancers, business owners can apply
   

📚 SUBJECT LIST (Only Subjects)

1️⃣ Digital Marketing Overview
2️⃣ Search Engine Optimization (SEO)
3️⃣ Keyword Research Techniques
4️⃣ On-Page SEO
5️⃣ Off-Page SEO
6️⃣ Search Engine Marketing (SEM)
7️⃣ Google Ads Management
8️⃣ Analytics & SEO Tools
9️⃣ Practical SEO & SEM Projects

📖 DETAILED SYLLABUS (Only Syllabus)

1️⃣ Digital Marketing Overview

• Digital marketing basics
   
• Search engine fundamentals
   

2️⃣ Search Engine Optimization (SEO)

• SEO concepts
   
• White-hat SEO techniques
   

3️⃣ Keyword Research Techniques

• Keyword tools
   
• Search intent analysis
   

4️⃣ On-Page SEO

• Meta tags
   
• Content optimization
   
• Technical basics
   

5️⃣ Off-Page SEO

• Backlinks
   
• Social signals
   
• SEO outreach
   

6️⃣ Search Engine Marketing (SEM)

• Paid search concepts
   
• Campaign structure
   

7️⃣ Google Ads Management

• Search & display ads
   
• Budget & bidding
   
• Ad optimization
   

8️⃣ Analytics & SEO Tools

• Google Analytics
   
• Search Console
   
• SEO tools overview
   

9️⃣ Practical SEO & SEM Projects

• Live website optimization
   
• Ad campaign setup
   

Final assessment & viva